Spellbound
Spellbound by David Kwong is a 2017 Business & Economics book written by TED speaker David Kwong, paired here with the talk they gave.
A professional magician and illusionist, who was the head magic consultant to the hit film Now You See Me, drawing on his years of research and practice, shares the seven principles of illusion that will show readers how to bridge the gap between perception and reality to increase their powers of persuasion and influence. --Publisher